Hey, I’m Creative Manager at Hopeful Studio! Consider me your go-to for keeping your projects on track and making sure they get the love they deserve. You’ll probably be seeing a lot of me! I’m here to champion creativity, prevent scope creep, and keep the team inspired.
VIP Pass to Co-Production
At Hopeful Studio, we use Asana to keep a close eye on your projects – it helps us spot any potential hiccups and adjust our plans accordingly. For larger projects, you’re invited to our Asana board, which gives you a backstage pass to see how everything’s coming together.
Asana’s 2024 State of Work Innovation Report found that 53% of workers’ time vanishes into busywork. By ditching the fluff, we free up brainpower to focus on making your brand truly shine.
We’re not just building brands; we’re building relationships. With regular check-in calls and a solid project time line, we make communication a breeze, solve problems faster, and ensure everyone feels heard. It’s a co-production journey we’re on together.
Creativity Meets Structure
Having managed projects across multiple sectors, I’ve learned a thing or two about balancing creativity with time lines. Here’s a bite-sized guide of 3 Do’s and Don’ts to help you navigate from brief to delivery.
Do:
Craft a rock-solid brief: Paint a clear picture of your project goals, target audience, and must-have deliverables. Don’t worry, we’ve got your back – we’ll send you a project briefing form to guide you through this crucial step.
Map out your journey: From brainstorming workshops to deep-dive research, from concept creation to final delivery – pin down those key dates.
Keep the conversation flowing: Regular catch-ups are your project’s lifeline. They keep everyone in the loop about progress and potential roadblocks. Good communication keeps everything running smoothly.
Don’t:
Skimp on research: This is where the magic starts, from user needs, market trends, and what your competitors are up to. Laying a solid foundation makes everything else stand stronger.
Overwhelm your team: A clear brief and well-defined deliverables can help you plan ahead and shield your team’s creativity. By gate keeping comms and admin your team can focus on what they do best.
Skip the test drive: Before you hit the launch button, test, test and test again! User testing isn’t just a box to tick – it’s your safety net. It catches those sneaky issues that can turn into headaches later.
Our goal is to create an environment where creativity meets structure, risks turn into opportunities, and teams don’t just complete projects – they absolutely smash them!
What’s the change you bring? I’m Terry, and we are Hopeful.
